Our powerful in-house formulas are crafted by our founder, a chemist engineer and sneaker care expert, to deliver targeted results. Nu Antidote breaks down oxidation and buildup to safely remove yellowing and deep-set soil, while Just Suede revives faded suede, bringing rich color and softness back to life. Together, they give your sneakers the deep clean and restoration they deserve—no guesswork, just pro-level care.