NUSHOE METHODS
Your Journey to Better Sneaker Care
Start with the right products and techniques to keep your sneakers rotation-ready—fresh, clean, and protected every time. Gone are the days of using one-size-fits-all cleaners on every pair. Today’s sneakers are crafted with everything from mesh and suede to leather and rubber, and using harsh, generic solutions can lead to fading, damage, and ruined textures. That’s why we created NuShoe Elements—a line of science-backed, material-specific cleaners designed to deliver powerful results without compromising your kicks. Discover the difference with products made to protect, preserve, and perform. Your sneakers deserve it.
Shoe Cleaning Starts with Understanding Your Shoes
🎯 Match Your Cleaner to Your Materials for Maximum Impact
JUST SUEDE
suitable materials:
Suede
Nubuck
satin
authentic leather
Other Delicate Materials
NU ANTIDOTE
suitable materials:
Fabrics
Leather
plastic
rubber
foam
Flyknit & Primeknit
Tailor Your Shoe Cleaning Tools for Each Texture
Different materials need different tools—suede, leather, and fabrics all require a unique touch. That’s why we designed suede tools to lift dirt and restore texture, and curated sponges to safely agitate dirt from fibers. From smooth surfaces to rugged soles, NuShoe tools are made to clean every texture effectively and with care.
SHOP TOOLSHow to Use Nu Antidote
Oxidation Reversal
Achieve Maximum Results with a Thorough Clean
Start by spraying a small amount of Nu Antidote directly onto the surface of your shoes or on your cleaning tools for precision. Pairing the cleaner with tools like the Nu Eraser Sponge or Nylon Scrub helps dislodge dirt from deep within the materials, allowing the grime to be lifted and prepped for rinsing.
A Thorough Rinse is Essential
Once you’ve applied Nu Antidote and worked it into the surface, rinse your sneakers with water to flush the dirt out and wash away loosened debris. Be sure to ring out any excess water using a microfiber towel to absorb the remaining moisture, ensuring no lingering dirt gets trapped as your sneakers dry.
Unlocking the Power of UV Light
This final step activates the UV-activated properties in Nu Antidote, which continue to lift yellowing and restore vibrant colors as your shoes dry under a UV light source, like the sun or an indoor UV setup. Make sure to maintain a temperature-regulated environment, as temperatures over 80°F can cause separation. This ensures your sneakers achieve the best results and stay looking fresh and clean!